
Who is running the NFL’s email marketing program?
- It’s not my birthday.
- I’m a Pats fan. I hate the Giants.
- Who’s running the NFL email marketing program?
I have to assume one thing: they’re trying to drive sales? They’re short on cash? Why else would the NFL be sending me a Happy Birthday message on Tuesday when mine is on Thursday?
Maybe this works anyway.
I can hear their staff now: Ah, who cares? We’ll be close enough and heck, stats show people buy from these “apparent” misfires!
Maybe their platform fired too early or the time on their server is off two days. Ha!
What do you think?
(P.S. Don’t forget, it’s my birthday Thursday. I’m just sayin’.)
(P.S.S Dear NFL – I live close to Boston. I hate the Giants. Another misfire?)
Brett Houle is Co-Founder/CEO of SendLabs, a New England-based email marketing software company with great customers across the street and around the globe. Follow him up at Twitter: @heybrett and @sendlabs.






